Industry leaders NuORDER and Informa collaborate to create the largest fashion and apparel digital trade show.
What does this mean for the Industry?
NuORDER’s platform will serve as a digital extension to Informa’s physical shows, providing brands with the technology to deliver an interactive buying experience for retailers. This partnership will provide a new model for brands to sell into global fashion markets when they can’t meet in person, as well as break down barriers for up and coming brands to participate in the tradeshow experience.
GIVING BUYERS & BRANDS THE CHOICE TO CONNECT DIGITALLY
NuORDER and Informa are leveraging their combined expertise to bring all categories of the fashion and apparel industry together in one place.
THE ONLINE DESTINATION FOR APPAREL & FASHION INDUSTRIES
About the Digital Trade Shows
Informa’s Digital Tradeshows will debut alongside the scheduled physical events of MAGIC, Coterie, Project, Destination, MICAM Americas, and Children’s Club.
The digital shows will run for 8 weeks. Brands will be able to leverage NuORDER’s full online selling capabilities, including e-catalogs, line sheets, in-platform ordering and the latest Virtual Showroom technology. Retail buyers will be granted access to the curated shows to discover, connect and shop the brands their customers know and love.
UPCOMING DIGITAL MARKETS & SHOWS
September 1 - November 1, 2020
Market Your Brand to a Global Audience of Buyers
Attract retail buyers with a curated digital showroom experience that showcases your new collection and tells your brand story.
Identify sales opportunities and drive online purchasing decisions with real-time buyer activity alerts. Streamline the buying process by capturing orders and payments all in one place.
Turn Purchase Intent into Orders
Display collections through digital catalogs, line sheets and interactive 360-degree showrooms. Tap into NuORDER’s powerful sales tools to drive buyers to your page.
Create Immersive Digital Showrooms & Catalogs
Discover New Designers & Products for Your Store
NuORDER's digital trade show platform enables retailers to find and shop their favorite brands, as well as discover new designers from all around the world.
Visit the individual show sites for more information and details on how to register.
Order details are synced across all brands for easy and accurate order management.
Easy Online Ordering
Easily shop the latest digital catalogs, linesheets and press clippings of your favorite go-to-brands. Find exactly what you’re looking for faster with product filters.
Seamless Online Shopping Experience
Contact Us to Learn More
If you're interested in learning more about how this partnership is helping brands digitize their selling process, contact us through the form below so we can get the conversation started with Informa's Digital Trade Show team.